Honda Officially Unveils its Electrification Campaign Towards Transforming the Future

In the photo (L-R) Atty.Louie Soriano, Senior Vice President (HCPI), Ms. Rie Miyake, President (HCPI), Mr.Toshio Kuwahara, Vice President, Head of Regional Operations (Asia & Oceania), Honda Motor Co., Ltd., President and CEO, Asian Honda Motor Co., Ltd., Ms. Sayaka Arai, President (HPI), and Mr.Jomel Jerezo, Vice President of Sales and Marketing Division (HPI).

SEPTEMBER 18, 2024 – Shangri-La The Fort - Honda has always been driven by “The Power of Dreams” to innovate and make a difference in the community. As a company that continues to strive to make a difference in society, Honda added a new tagline to global brand slogan, which is now “The Power of Dreams - How We Move You.” This reflects Honda’s mission of continuously making solutions that offer people the joy and freedom of mobility from the present to the future.

To attain its commitment to becoming carbon neutral by 2050, Honda recently announced its exciting lineup of electrification projects in the Philippines. These products include a new e:HEV model from Honda Cars, the first BEV from Honda Motorcycles, and a new generation of power products. These new and upcoming models signify Honda’s commitment to carbon neutrality in the Philippines.

Honda is also reaffirming its commitment in expanding its electric vehicle portfolio. The Honda 0 Series will spearhead the automotive division’s efforts with a target launch year of 2026 worldwide. The Honda 0 Series will eventually grow into a wide and diversified range of vehicles that will suit various needs.

Exploring Limitless Options with Battery-Powered Handheld Products

Honda’s new range of direct-current handheld (DCHH) battery-powered products make personal and professional tasks easier and highly efficient. Convenient and comfortable to use, anyone is sure to enjoy using these products due to its lightweight, portability, easy operation, and lower noise output.

Leaf blower is designed to effortlessly clear away leaves from lawns and driveways whether on wet or dry surfaces. Hedge Trimmer designed for pruning, clearing, and trimming shrubs, hedges, and bushes. Lawn Trimmer possesses stand-out features for trimming, weed removal, grass mowing, and grass trimming. Chainsaw is also available for clearing storm damage, cutting dead tree branches, and pruning fruit trees.

BLOWER

CHAINSAW

HEDGE TRIMMER

LAWN TRIMMER

With Honda’s latest range of inventive direct current handheld products, users can do their tasks with a simple click of a button. This range highlights a universal battery system, which allows users to easily swap and recharge the battery in moments without forced breaks.  Its reduced noise output and low vibration make these tools fit for residential, hotels, condominiums, small and medium-sized gardens. Users will also benefit from its zero-emission technology, low-maintenance features applicable to both internal and external parts of any facilities. Moreover, this equipment does not require frequent periodic maintenance, which all guarantee ease of use.

Intensely Powerful Electric Motor Vehicle with Innovative Features

The future has arrived as Honda Philippines, Inc. (HPI) unveils its first two-wheeled Battery Electric Vehicle (BEV). The All New EM1 e: powered by Honda Mobile Power Pack e: is installed with a high-quality lithium-ion battery. A type of off-board charger designed to be conveniently charged even at home, Honda also takes pride in its seal of global safety standard with UN R136 compliant with international safety standard.

Moving into specifics, this world-class two-wheeled Battery Electric Vehicle, installed with a Honda Brushless Electric Motor is a sophisticated addition that offers a front disc brake, twin suspension for a more comfortable ride and enhanced modulation. Other features include Standard Mode and Econ Mode Riding, LCD Digital Display, and an All-LED lighting system, with a design accessible for various individuals. This radical transition is stimulated with a powerful yet cost-efficient model that can be charged at home quickly to support daily urban riding from going to the office, school, coffee shops, and other errands, to going back home.

Compact, carbon-neutral, and eco-friendly, this first-ever electric vehicle from Honda Philippines is installed with the best technology, geared towards its strong direction to safety and advocacy for Transforming the Future.

For the country’s No. 1 motorcycle manufacturer Honda Philippines, Inc. President Ms. Sayaka Arai, “Our commitment to expanding the joy of mobility, and comfort to every Filipino, has always been at the forefront of everything we do. We, at Honda Philippines is excited about the potential of these innovative products to contribute to a clean and empowered future for Filipino families. Together, let’s ride with smooth energy and transform a greener and sustainable future with Honda.” she said.

This month, this electric vehicle will be available in Honda Flagship Shops in NCR, Cebu and Davao and in other Flagship Shops nationwide.

The electrification of an icon

Honda Cars Philippines, Inc. (HCPI) is proud to expand its hybrid electric vehicle range with the introduction of its latest electrified model, the New Honda Civic RS e:HEV.

The New Honda Civic RS e:HEV represents the next chapter of HCPI by further expanding its hybrid electric vehicle lineup. Featuring a new exterior design and leading-edge technologies, this model redefines the iconic sedan in the age of electrification and connectivity.

It also boasts the latest generation of Honda CONNECT, now with more features that allows the owners more interaction with their vehicles via a smartphone app. Google Automotive Services are also new to the Honda Civic, allowing for more personalization and let its owners add more applications that are useful and relevant in their everyday lives. Honda SENSING has also been given a significant update for enhanced detection for all road users, as Honda swears by its global slogan, Safety for Everyone.

“The New Honda Civic RS e:HEV truly blends performance and efficiency with features that reinforces Honda in the field of leading-edge technologies in connectivity and safety. It has the power to give its driver confidence in every journey with less environmental impact. We are excited to introduce this new model, one that Drives like a Dream and give Filipino customers greater options in choosing an electrified vehicle in the Philippines. This, along with several more upcoming models, is set to further strengthen Honda’s x:EV portfolio in the country, said Rie Miyake, president of Honda Cars Philippines, Inc.

Honda’s Electrification Journey: Mission Possible

“All these new products are just the beginning of Honda’s journey to giving the community a safer, greener and sustainable future. Driven by a clear vision, we seek to achieve carbon neutrality across our entire product lineup and corporate activities by 2050. We are also striving for zero traffic collision fatalities involving Honda motorcycles and automobiles globally by 2050.” said Toshio Kuwahara, Vice President, Head of Regional Operations (Asia & Oceania), Honda Motor Co., Ltd., President and CEO, Asian Honda Motor Co., Ltd.

Honda is steadfast in making all these possible by continuously innovating and challenging convention, showing more ways of The Power of Dreams - How We Move You.

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